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Community Profile

Napier City Council Community Profile includes population statistics from the 2001, 2006 and 2013 Census of Population and Dwellings.

Napier City Council Community Profile provides city-wide and neighbourhood profiling to inform community groups, investors, business, students and the general public. To achieve this, the Profile is formatted to present population data in simple, clear tables and charts with concise factual commentary.

Understand our community

  • What are our characteristics?
  • How have we changed?
  • How do we compare to other areas?

View Community Profile

Profile.id features

  • Data from the 1996, 2001, 2006 and 2013 Census of Population and Dwellings
  • Accurate time series analysis
  • Benchmarks to other relevant areas
  • Written descriptions and analysis of each area to provide context
  • Regularly updated between Census periods
  • Copy and paste functionality on all tables, maps, charts and text
  • PDF reports for hard copy production
  • Powerful querying tool enables custom table production

Napier City Socio-Demographic profile

The Napier City Socio-Demographic profile has been prepared for the Council by the National Institute of Demographic and Economic Analysis (NIDEA)to provide an overview of how our demography has changed over the last couple of decades primarily due to migration and ageing, how it is likely to change over the next 20 years, and the impacts this may have for future planning.

Some of the key findings of the study are:

  • As elsewhere, Napier's population is ageing however like many 'rural' areas its ageing is accelerated due to sustained net migration loss at young adult ages which has caused a deep 'bite' to develop in the age structure across ages 20-39 years.
  • The population of Napier City is projected to peak at around 2021 and then decline slightly. Overall population decline is projected for all age groups up to age 64 which is offset by significant growth in ages 65 and over.
  • Projections show a rapid decline in Napier City's natural increase (births minus deaths) that has significant implications for future growth. It is projected that there will be more elderly than children around 2016 (compared to 2021 for total New Zealand) and a smaller proportion of adults at the key reproductive ages (21-22 percent compared with 25-27 percent for total New Zealand).
  • The ageing structure has important implications for the labour market. The labour market 'entry/exit' ratio (15-24/55-64 years) has fallen steadily since 1996, from 1.54 people at entry age for every 1.0 person at exit age, to just 1.04 people at entry age in 2010. By comparison the ratio is 1.32 people at entry age for every 1.0 person exiting for the total New Zealand population.
  • It is projected that the labour market entry/exit ratio will fall below 1.0 between 2016 and 2021.
  • Entry/exit ratios in key industries are generally lower that for all of New Zealand and are declining at a faster rate, pointing to an urgent need to engage in succession planning, especially in Government Administration and Marketing/Business Services industries.

View the Napier City Socio-Demographic profile below in the documents section.

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While every endeavour has been taken by the Napier City Council to ensure that the information on this website is accurate and up to date, Napier City Council shall not be liable for any loss suffered through the use, directly or indirectly, of information on this website. Information contained has been assembled in good faith. Some of the information available in this site is from the New Zealand Public domain and supplied by relevant government agencies. Napier City Council cannot accept any liability for its accuracy or content. Portions of the Napier City Council information and material on this site, including data, pages, documents, online graphics and images are protected by copyright, unless specifically notified to the contrary. Externally sourced information or material is copyright to the respective provider.

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